SPOTLIGHT Neurofeedback Huntington Beach: Chronic Pain Relief Without Pills? YAY Costco!

Connie Hurst
May 5
2 min read

Updated: May 14

April 2025 Costco Magazine Cover — Neurofeedback in Huntington Beach Spotlight: Costco Article on Chronic Pain

Costco Connection MAY 2025 article that spotlights "biofeedback" or "Neurofeedback" and its role in chronic pain relief.

Spotlight on Neurofeedback in Huntington Beach Chronic Pain Relief With Neurofeedback (and not Pills)? Yay Costco!

If you or someone you love has been struggling with chronic pain—whether it’s fibromyalgia, migraines, or post-surgical discomfort—you may feel like you’ve already tried everything: medications, injections, physical therapy… and yet, the pain persists.

The May 2025 issue of Costco Connection shines a light on a powerful but often overlooked approach: biofeedback, including its more advanced form - neurofeedback.

As a therapist offering neurofeedback here in Huntington Beach, I was thrilled to see this growing tool recognized by such a wide-reaching publication. It’s an encouraging sign that brain-based healing is moving into the mainstream.

What is Neurofeedback?

Neurofeedback is an advanced type of biofeedback that gives real-time information about brainwave activity. It’s especially helpful for people whose pain is deeply intertwined with:

Anxiety or depression
Sleep issues
Trauma or PTSD
Stress-related inflammation

By training the brain to shift out of chronic stress or hypervigilance, neurofeedback helps regulate the nervous system, which can reduce pain perception, improve sleep, and enhance emotional resilience.

What Costco’s Article Got Right

The article highlights several key truths:

Pain and emotions are deeply connected
The brain plays a central role in how we experience pain
Mind-body therapies like neurofeedback is gaining broad support

It also notes that insurance companies and hospitals are beginning to recognize the value of these therapies—which is great news for clients seeking alternatives to pharmaceuticals.

A Local Option in Huntington Beach

In my Huntington Beach private practice, I use Neurofeedback to give relief to adults who are dealing with chronic stress, fatigue, trauma, and yes, - chronic pain. Many come in feeling frustrated, having tried traditional routes without long-term success.

Neurofeedback is not a magic wand, but it can be a game-changing support for your nervous system. When your brain becomes more flexible and self-regulating, the entire body can begin to calm down—and pain often follows. Chronic Pain relief with Neurofeedback in Huntington Beach.